Ultimately, plastic, this may not be as fantastic as hoped Jony Ives. According Wall Street Journal , Apple reduced its iPhone 5C orders from two of its major Asian suppliers, Pegatron and Hon Hai, 20, and 30% for the quarter.
This adjustment is, a priori, intended to prevent the build up stocks when the demand for plastic model appears lower than expected. Priced at only 100 euros less than the 5S (599 euros without subscription, with 99 euros), plastic model sells twice as well as its big brother metal in the United States. Estimates of firm Consumer Intelligence Research Partners, since late September, iPhone sales are distributed as follows: 64% for 5S, 27% and 9% 5C for 4S
. negligible impact 5C
These figures are almost identical to those of last year (68% for the iPhone 5, 23% for the 4S). Translation: despite the new look, the iPhone is selling like 5C model of the previous year has always done, no more, no less
.
This is not necessarily bad news for Apple. Some analysts fear that the 5C cannibalize sales of 5S, which does not seem to be the case. Apple has even increased its orders for 5S, high demand, including gold model with delivery always between two and three weeks.
P.B.
No comments:
Post a Comment