The Pinterest community network, specializing in scrabooking allowing to pin their favorite pictures, continues its growth and announced that it achieved a third fundraiser. After receiving an initial investment of $ 100 million in May 2012 and a second of $ 200 million in February, the company confirmed that it has raised $ 225 million this time.
Blog Business Insider which the information relates, said that the financial firm Fidelity has joined the list of investors, namely: Andreessen Horowitz, Bessemer Venture Partners, FirstMark Capital and Valiant Capital Partners. Note, however, that the e-commerce site Rakuten declined to renew its initial investment of $ 100 million
The network is now valued at $ 3.8 billion -. 2.5 billion against in February – and the company has recently introduced the first model of revenue by allowing advertisers to pinpoint their advertisements in search results
Already available in some markets in Western Europe. This new funding will allow the group to expand its international activities but also to invest in the mobile sector. Recall that Pinterest has released its Android and iPad in August 2012. After buying Pinchfork, the company should also make new acquisitions and optimize infrastructure.
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