Monday, November 25, 2013

Designer Kinect officially bought by Apple - Digital Zone

November 25, 2013

apple-PrimeSense-logo

PrimeSense, the designer of Kinect was bought by Apple $ 360 million. This is an Apple spokesperson who gives this information. Cupertino has disbursed EUR 265.75 million to acquire Israeli company specializing in sensors visions in 3D.


PrimeSense has developed a technology to have a 3D view using sensors. This technology has already been used by Microsoft to develop its Kinect sensor for the Xbox console. PrimeSense is an Israeli company founded in 2005 in Tel Aviv, which is able to develop a 3D chip that provides digital devices the ability to observe a three-dimensional scene. This start-up has raised $ 20.9 million from Gemini Israel Funds Ventures, Genesis Partners, Silver Lake Partners and Canaan Partners. This company specialized in 3D motion recognition company has been bought by Apple to change its products with the ability to integrate this technology at the heart of Apple TV or iWatch because PrimeSense technology has evolved to the point of miniaturization. A spokesman of the brand Apple has confirmed AllThingsD. the acquisition of the specialist sensors.

PrimeSense, the Israeli start-up behind the Kinect

PrimeSense, the Israeli start-up behind the Kinect

This acquisition is the second made by Israel after Apple acquired Anobit in 2012, which is specialized in flash memory. Apple reportedly paid the sum of € 265.75 million or $ 360 million to acquire PrimeSense. The group says buy small technology companies from time to time. Apple has made 15 acquisitions in the year ended in late September had said Tim Cook at the annual presentation of the results in late October 2013. The group does not publicly showing its target and does not discuss its objectives and plans said a spokesman.




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