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Although their
took says the Anglo-Saxon press. Because with the growing interest of investors, including the Chinese Tencent Holdings, the start-up is now valued $ 4 billion according to analysts’ projections. An enormous sum for a company of only 57 people and that does not generate as yet no penny … For comparison, Lucasfilm, the company’s director George Lucas, which includes in its portfolio the double trilogy legendary Star Wars and Indiana Jones , was acquired by Disney in late 2012 for $ 4 billion.
Certainly, companies in the technology sector are accustomed to this kind of market valuations extravagant, but the potential for application in small yellow and white ghost really dizzy investors. It is not also the first time that Facebook made an offer to the founders of the application: in 2012, Mark Zuckerberg had offered their already staggering sum of $ 1 billion in vain
.
Founded in 2011 by two young Stanford students who were barely more than twenty years at the time – Evan Spiegel is 23 years old and Bobby Murphy, 25 -, Snapchat differs from all other messaging applications instantaneous. Principle: the possibility for those who have installed on their smartphone, to exchange messages, photos or videos expected to disappear a few seconds after consultation with the recipient
. ABOUT 30 MILLION REGISTERED NOTHING ONLY THE UNITED STATES
no trace of what was exchanged remains on the smartphone, which seems to reassure users. Especially teenagers, who, according to the commentators, are there a way to share photos and videos intimate discreetly. Without causing harm to their online reputation. A boon to a generation scalded by the stories of young pursued a part of their lives in an unfortunate photo posted on Facebook and shared with the entire Web.
During the conference presentation of its results for the third quarter, the first social network in the world has admitted that teenagers began to shun his services. For probably go on more conscious applications to protect their privacy as Snapchat.
Today, it is, according to the founders of the start-up, nearly 350 million messages per day, which would be exchanged with the small yellow and white ghost. Estimated Snapchat count some 30 million registered nothing the United States.
Iffounders rejected the offer of Facebook is that they hope to eventually develop this audience more than 3 or 4 billion. In September, Evan Spiegel told a group of investors wanting to reproduce the resounding success of Chinese WeChat owned by Tencent Holdings. The Asian draws, among others, income from the sale of stickers , playful images of animals or cartoon figures to be exchanged between users.
Evan Spiegel pushed it by one of its shareholders, the fund Benchmark Capital, who had tried to convince Kevin Systrom, Instagram’s founder, to renounce the offer of Facebook in 2012. The question is whether the ghost is likely to remain in use, as it could disappear as quickly as it came.
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