“You know what’s cooler than a million dollars? A billion dollars, “said Mark Zuckerberg Sean Parker in the film The Social Network . Three billion dollars is more cool, but it is nonetheless the sum offered, in cash, by Facebook that Snapchat have declined, according to the Wall Street Journal.
According to the article, the app that allows you to send to his friends pictures or videos that self-destruct after a few seconds is also courted by a group led by the Chinese online retailer Tencent group. He wanted to invest in Snapchat, which would have valued the startup to four billion dollars. No thank you, said its founder, Evan Spiegel, the top of its 23 years. According WSJ , Spiegel believes that Snapchat has the ability to grow more before considering a sale or IPO.
350 million snaps per dayCurrently, Snapchat does not earn a dime and has not yet unveiled the business model. The ephemeral nature of a messaging app does not seem to lend itself to advertising, even if a system sponsored snaps is not excluded.
If Facebook was willing to break the piggy bank is that the growth is phenomenal Snapchat: Launched in 2011, the service has over 100 million users and over 350 million snaps are sent every day: c is six times more than the number of photos uploaded to Instagram.
P.B.
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