Friday, November 1, 2013

iPad Air: the test of Apple's jewel - Le Nouvel Observateur

“Three years ago we created the iPad. Three years you tell us how it has changed the way you play, work, study, create and communicate. To imagine the iPad Air, we begun by imagining what you do. ” Apple’s marketing speech is broken.

end of this year, the firm at the apple back on the market for touch pads, which he himself created in 2010 and which it appears stalled. In the second quarter, and for the first time, the brand has sold more iPad a year ago. Worse, the American should fall below 50% market share this year, in favor of Android competitor.

Apple

replica on Friday November 1 tablet with a lighter and thinner than ever: 469 grams and 7.5 mm thick. Apple applies to its iPad strategy Macbook, and adds the suffix “Air”. Nevertheless, the device should not be taken lightly. “Who can weighs the least,” warns the group. The “Nouvel Observateur” could spend a week with the new baby scratched a bitten apple. Verdict

The iPad Air on an iPad 4 (Boris Manenti - Le Nouvel Observateur)

iPad Air resembles nothing so much as its predecessor, and strongly in the first iPad model. Black or white tablet with a glass facade that incorporates a 9.7-inch screen and aluminum back. More closely, we see that this version “Air” reveals a closer hair (17 cm wide, 18.6 cm against previously). The margins at the edge of the screen is reduced. The lightness contrast hits (469 g, 601 g against previously). The tablet fits easily in one hand, and no mishap in a bag.

But these changes do not revolutionize the device. The iPad still shows a series of embedded applications, represented by square icons that open with a simple touch. Pressing the center button is synonymous return to the main menu. Easy and convenient. With iOS (now in version 7), most gestures to access the different possibilities are obvious.

It must be remembered: the intuitive interface, ease of handling extreme, designed by Apple (first for the iPhone), has not yet found a real rival either side Google or Microsoft (even if they are the main source of inspiration behind the latest iOS 7).

The iPhoto application on iPad Air (Boris Manenti - Le Nouvel Observateur)

side features, again, not revolution. The iPad Air is in strict continuity of its predecessors. While we waited for the arrival of the fingerprint sensor to better secure the device or even a cover with integrated keyboard, Apple offers a comprehensive improvement of features and capabilities. The processor boosts computing speed, the quality of the camera is improved (a little), and a 4G-compatible model is now available.

But the strength of the iPad is its applications. The AppStore store offers more than 475,000 apps for the tablet thoughts. A figure that far surpasses the competition that refuses to spill the apps dedicated to tablets. Better with this new version of Air, Apple’s flagship book for free applications. Program: office suite iWork and iLife

.

Shortly after starting the iPad Air, the machine offers a free download Pages Numbers and Keynote . In summary, similar to the famous Word, Excel and PowerPoint. The course is most useful pages (especially journalists) that captures text.

Nothing like a real computer, primarily the lack of keyboard, but it turns out nice and plant much less than the application notes. Pages also offers the advantage of saving his texts in the cloud (iCloud) and recover directly on their iPhone or Mac but also on any computer or web browser. It is also possible to work together on the same document.

The Pages iPad application Air (Boris Manenti - Le Nouvel Observateur)

iLife

side, the main interest lies in iPhoto . This application allows two, three movements, edit your photos like a pro. Fingertip, it reframes it adjusts the brightness, filters are applied, it gives a tone image with tools that greatly simplify the editing. For example, just ten seconds to improve the New York Photo:

A photo retouched with iPhoto on iPad Air (Boris Manenti - Le Nouvel Observateur)

Also provided free iMovie app that enables a video installation based on a model. Within minutes, several sequences can be placed end to end, added transitions, background music added, etc.. The whole setting is just the finger. For example, it only takes two minutes flat to create this mini-video of different views of the editors of the site Nouvelobs.com:

Verdict

This

Air iPad will not revolutionize anything in what has already brought the iPad first name. This is clearly an improvement over that of a revolution. Despite this, with qualities that reflect both its interface as proposed free applications, the Apple tablet is the best on the market.


Who

imposing its price (from 489 euros) for some news, it is clear that the iPad Air does not fit all.

unequipped who want to turn the corner of the touch pad and that the budget is not a problem, then Apple’s baby is a great option as complete in terms of use and impeccable quality. Compared to the competition, only the Microsoft Surface 2 can hold its own game with its practical keyboard to type long texts.

unequipped on a budget , then the iPad Air is a luxury. Apple tries to entice with its iPad 2 already one year old (from 389 euros). If the option can be interesting, it remains expensive. It may be better to turn to the category of mini-tablets. Behind the screen of 7 to 8 inches, hide prices particularly interesting. The Google Nexus 7 and offers excellent value for money. Appears as an alternative iPad mini, more expensive, but that puts a first step in the iOS universe.

For those who already have an iPad , then the version “Air” can be a welcome improvement to wind, especially those equipped with early versions. But those who are equipped with the latest version, so no need to rush to the “Air”. Better to wait a lot of important news is likely to happen by the end of 2014 holiday season. Moreover, an update to iOS7 already offers a breath of fresh (free) to the tablet.

– Air Apple iPad: 240 x 169.5 x 7.5 mm, 469g (Wi-Fi version) 478g (version 4G), high-definition 9.7-inch screen, 64-bit chip A7, 5 megapixel rear camera, 1.2 megapixel front camera, iOS 7 system, 489-885 euros. Available from November 1. > More info

Discover Air iPad 3D:

No comments:

Post a Comment