Tuesday, January 7, 2014

The App Store crossed the $ 10 billion in sales in 2013 - Le Figaro

Apple has donated $ 15 billion to developers since the launch of its application store in 2008. He is expected to announce record results at the end of the month.

Apple against the lights-lights. Tuesday, while its competitors were gathered at the Consumer Electronics Show, the largest electronics show in Las Vegas, the iPhone maker has diverted attention by announcing in a statement spectacular results for the App Store 2013.

year, Apple has generated a business volume of over 10 billion dollars (7.3 billion euros) thanks to its App Store. This gave developers 30%, or around $ 7 billion. Since the opening of the App Store in 2008, it is $ 15 billion that were donated to Apple’s partners, more than twice early last year. More than 3 billion apps have been downloaded in December, a record.

weight gained by the App Store in five years is considerable. Revenue from the sale of applications alone are greater than the revenue generated by Apple on all of its activities in 2004 and weigh as much as Google or Amazon in 2006.

Apple regularly brandishes the success of the App Store to encourage application developers to develop priority for the iPhone and iPad. “Most of the biggest hits of the year, as Candy Crush Saga, have been created by developers (foreigners),” said the American group.

If

Android won the battle of market share in smartphones, Apple users are more likely to spend money on applications, and thus to enrich the developers. Nearly two-thirds of the revenue of mobile applications have been generated on the App Store in November, according to estimates by Distimo. Launched a few months after the App Store, the store of Google, Google Play, however, is catching up in the wake of the success of Android. The estimates do not take into account either the revenue that can be generated through advertisements placed in applications.

App Store is not just a financial windfall for Apple and its developers. The richness of the application catalog also allows him to increase the attractiveness of its products and thus support sales of tablets and smartphones. Over 500,000 apps from the App Store, available on the million, and were specially developed for the iPad, he said. In front, Google has just put forward software optimized for Android tablets.

Apple will release its quarterly results Monday, January 27. The U.S. group has not provided any information on its sales of iPhone and iPad for three months. If we stick to the objectives formulated in October, it should achieve the best quarter in its history, including sales from 55 to 58 billion generated in three months (40-42500000000 euros). Tuesday, his first rival Samsung has said it expects a decline in its operating profit by 6.1% year on year to € 5.7 billion, for a turnover up 5.2 % to € 40 billion.

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